Social
A lead magnet is an effective marketing tool that offers free value to a prospective customer. A great lead magnet is the first step in the process of turning a visitor into a loyal customer. For many business owners, creating a lead magnet can feel overwhelming. They simply don’t know where to get started and…
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If you’re reading this, you’ve likely already heard about AI. It’s everywhere these days and is a hot topic of discussion amongst many professions. But AI has been around a lot longer than we think. A considerable amount of technology we interact daily with has involved AI in various capacities – just think Siri. Now,…
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Are you struggling for new website content or does your content look tired and outdated? Here’s a quick tip: With just a few tweaks you could revive a prior blog post or page while boosting your SEO! Google likes it when you add fresh content to your website so making changes to your existing content…
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Every business wants to build trust with its customers and when people think of businesses doing videos they usually think of commercials for television or social media videos. Those are great ways to reach customers and share a brand message but what about smaller ways that also build trust. While many people think the written…
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Every great love story has a beginning, and every great social media marketing strategy begins with choosing the right platforms. The beauty of social media marketing is that it allows us to meet our target audience on their home ground. When you use the proper channels you can cultivate an engaging online community of brand…
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Instagram has started testing a new feature in Brazil that limits the viewing window of users’ story posts to only the first three photos. Users will still be able to post up to a hundred photos per day on their Instagram stories, but they will be hidden behind a new ‘Show all’ button that is…
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The social media powerhouse, Instagram, is rolling out yet another feature. Making its testing phase debut in India, the UK, and Ireland Instagram’s collaboration tool is centered around social media’s greatest pro, exposure. In past years, the platform has been a growing asset to small businesses around the world from product tagging that includes direct…
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Building a small business from the ground up is no simple task. From designing the perfect logo to creating a cohesive website, the hard work and dedication put into it is something we here at BG Digital Group can certainly appreciate. In the midst of running a small business, creating and planning content for your…
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