Marketing
Everybody loves a special discount. Just look at Black Friday or Cyber Monday! There is a reason viral videos exist of people trampling over one another to get to the discounted big-screen TV – they love a deal! When businesses run a sale or promotion, they can often expect a rush of new and existing…
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You’ve spent a lot of time and money on creating a website for your business but what if people get to your website but only spend just a few seconds on it without completing a lead form or contacting you? That’s a wasted opportunity to gain a new customer. When someone lands on your website…
Read MoreA custom 404 error page is more than just a fun image. It helps to explain to your visitors what happened and where they can go from there. They are designed to keep your visitor engaged so that they are encouraged to stay on your website, despite hitting a “dead end.” Many businesses use the…
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Making its debut in 1978, email marketing strategy is definitely not a new concept, but it is once again on the rise. A part of the marketing trends set to regain momentum in 2022, the email marketing you see this year will look a little different than its previous days. Email marketing used to be…
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‘Tis the season of joy and surprises! And what brings more joy and surprises than an advent calendar? Finding and cherishing a new treasure each day is an idea we love here at BG Digital Group. But instead of trinkets or candies, we get excited for new marketing tools. We also have a true passion…
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3 Tips to Creating Your 2022 Marketing Budget If you run a small business, you know the new year means more than just personal goals. Your goals will extend into your business and how you see your business performing at this time next year. Depending on the items or services you offer, you’ll be looking…
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Along with all the treasures 2022 has in store, businesses and marketing agencies will see new marketing trends that will revolutionize our field. With technology and social media making advancements every day, it can become overwhelming to keep up. It can even be overwhelming trying to navigate which trends your business should take advantage of.…
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Another year has come and gone as we approach a new holiday season on the Crystal Coast. For small businesses in the area, this means catering to your social media accounts to fit the upcoming holidays. When writing copy for your business, including a call to action or “CTA” is critical. By definition, a call…
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With the bulk of the year’s holidays inching closer, preparing your holiday marketing campaign in advance will ease the stress. Social media is such a large part of our daily lives, that it has even become a way for long-distance family members to connect during the holiday season. And with that influx of users on…
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Building a small business from the ground up is no simple task. From designing the perfect logo to creating a cohesive website, the hard work and dedication put into it is something we here at BG Digital Group can certainly appreciate. In the midst of running a small business, creating and planning content for your…
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