If your website was a person trying to sell a great new business idea, would it pass the elevator pitch?
You have approximately 5 seconds to grab the attention of somebody visiting your website. If nothing engages them or communicates a clear message, they’ll quickly leave, never to return again.
So what can you do to ensure your website grabs your visitor’s attention instantaneously? Let’s take a look at 5 examples of websites that make a great first impression.
Below are a list of websites that successfully engage visitors from the start with the reasons why they are so engaging.
- Message – Marine Structures’ website markets to engineers and these professionals typically want people to get to the point quickly. With this website home page, the clear messaging shows they’ve reached the right place if they need affordable bollards, cleats and fenders for their next dock project.
- Visuals – If you are a wine lover, there are many things that help in enjoying a good glass of wine, the color, the tannins, the food pairing, and the company. The Wines Georgia website encompasses all of that with effective use of branding colors, photography, food, history and ways to find the vineyards in Georgia that make these great wines!
- Speed – Dilzer Eye Care’s website loads quickly so that you can ensure that you see clearly their services and ways to improve your eyesight. They purposely use one simple image to ensure that the website loads quickly. You can test your own website by visiting this website, GT Metric, entering in your domain and testing it. You can get a free report with a list of items to fix.
- Navigation – The Robby Oakes’ website is so clear and to the point in their navigation that you can find everything you need quickly to learn and/or apply for a mortgage. They make it easy to learn about the types of mortgages, first time buyer resources and even have short videos for people who don’t have time to read an entire article. No wonder this company is the #1 Mortgage Lender in the state of North Carolina! They make it easy to get a mortgage.
- Copy – The website for the North Carolina New Teachers Support Program educates and explains throughout the website why they exist. This website, created in partnership with East Carolina University, exists to help new teachers succeed in the classroom. Throughout the website, it offers articles, tips and opportunities to collaborate with mentors in order to help make new teachers better in their first years in the classroom.
All of these wonderful websites were designed and developed by BG Digital Group. We partner with clients across many industries to help improve their first impressions online. If your website could use a refresh, let’s talk soon! Reach out today and we’ll set up a time to meet, discuss your business goals and put together a quote that meets your budget!