Streaming video advertising is TV-type content that is coming through anything that is not a cable box. It reaches the types of audiences you wish to show your advertising to, which can be highly targeted by demographic and geographic means. These videos are placed so your business’ ads will be delivered at exactly the right time your target market is watching – when they are engaged or on demand. It’s a change from traditional ad buying and more personalized for the viewers.
Extensive Reach
Reach streaming consumers anywhere on over 450+ networks and publishers, including options like Direct TV, DISH VOD, Apple TV, Roku, etc. with priority placement for your message.
Data-Informed Targeting
Find the right audience using our access to first-party data to inform Audience and precise Addressable targeting to maximize your budget.
Brand Safety Standards
Our partners are TAG Platinum Certified, Oracle Moat verified, and offer premium programmers to deliver on full-episodic, brand-safe content to reach the quality viewers you want.
Transparent Reporting
Measure your campaign performance with access to detailed metrics 24/7 on our dashboard.
88% of American households own at least one internet-connected TV device.
Source: Leichtman Research Group, Inc., Connected TVs 2023 Report, 6/2/2023
Streaming video is synonymous with subscription-based video-on-demand services that offer access to film and television content on providers like Amazon Video, Hulu, Sling TV, and more. Streaming video is used to consume content rather than browse content on the web and is the differing factor between it and pre-roll videos seen online.
Streaming video media buys allow your company the ability to tailor a specific message to the right person with higher precision and personalization of messaging and media. Advertising campaigns are more efficiently targeted so the budgets are used more effectively.
BG Digital Group uses streaming video advertising vendors to deliver effective campaigns for our clients. We have the first right to inventory. This guarantees quality, 100% full episodic programming you want for pre and mid-roll placement, and no post-roll commercials. Your ads will not be seen as pre-roll on desktop and mobile devices unless we have set up separate campaigns through other digital means for those types of opportunities. We offer unique and frequency reporting so you can see how many unique devices you reached. We have frequency capping on our campaigns so your business’ ads will not be back to back in the same pods. Our VCR completion rate is 95%. If you would like to learn more about how BG Digital Group can help you reach cord-cutters and viewers with smart TVs, contact us today! We’re ready to deliver you the best in streaming views.