B2B
You’ve spent a lot of time and money on creating a website for your business but what if people get to your website but only spend just a few seconds on it without completing a lead form or contacting you? That’s a wasted opportunity to gain a new customer. When someone lands on your website…
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In the United States, there are over 30 million small businesses. At BG Digital Group, we care about these small businesses and ensuring they are saving time and money with marketing and advertising strategies that really work. We also care about the general health of small businesses and that means hiring the right team members.…
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A majority of what you see on social media today may seem overwhelmingly geared towards personal consumer sales and B2C business, but there’s a whole different world that has proven success and engagement within social media. That world is B2B social media marketing. The keys to marketing your B2B company on social media are targeting…
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BG Digital Group loves being able to give back to the community any chance we find, and we like to do it in ways we know best: marketing. Recently, we took on the opportunity to help the Carteret Community Theater with their marketing plan, and we had a blast doing it. We used careful demographic…
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In a business-to-business (B2B) world, marketing to other businesses presents challenges that are different from marketing to your average consumer. How do you choose which specific outlets are right for you to achieve your full-service approach? BG Digital Group recently attended the mfgCon in Winston-Salem, NC. We met several amazing, dynamic people within the NC…
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Are you interested in learning how social media can enhance your online presence and give your business a much-needed boost in the B2B market? Whether you were an attendee or are just looking for some helpful tips, here are the highlights from our presentation at mfgCon. KNOW YOUR GOAL One goal of B2B is branding…
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Webinars, master classes, and conferences serve as a great networking opportunity for people within a specific industry. However, it’s not enough to just attend. In the B2B world, it’s important that attendees go the extra mile to get the most out of their experience. This month, BG Digital Group will be attending the 2017 mfgCon…
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It is time to hire a marketing agency, and you have no idea where to begin. How do you identify which advertising and marketing agencies are best for you? Sometimes online reviews are simply not enough to measure an agency’s quality. When shopping for the best agency, here are the top items to evaluate. An…
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In a world full of emerging technology and reliance on social media, it’s hard to keep up with what’s going on and pull your business’s marketing plan to the forefront of the competitive market. In fact, it’s interesting to see how technology evolves, or goes back to the basics, as time goes on. Here’s a…
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