It’s #Mobilegeddon! Don’t worry, it’s not the end of the world. It’s just a sign of the times. More people are searching for your business on mobile devices than ever before, so shouldn’t your website work on phones and tablets?
That’s what Google is saying, at least. This week, Google officially changed their algorithms to rank mobile-friendly websites higher than those that don’t change for phones and tablets. If your website is designed to adjust for mobile users, your business will be more easily seen by customers who are searching for people like you. But having a mobile site was important long before Google made this decision. Do you have an Instagram account for your business? If customers are looking at your Instagram profile, you can bet they’re on a mobile device. So if they look for a link to your website, they’ll be seeing that from a mobile device as well. Shouldn’t your website adapt to their different needs?
So what is mobile usability?
1. The defined viewing area of your website should adjust to the fit of any mobile screen.
2. Content from each page should fit to the width of the screen so you don’t have to zoom in or out.
3. Fonts should scale for easy reading on small screens.
4. Large buttons that are well spaced out for easy clicking is essential.
5. The mobile site should have the same overall visual design and motion of the regular website.
With this new algorithm, many businesses will be in a hurry to adjust their websites to remain relevant on Google. Thankfully, adapting your design to work for smartphones and tablets is easy and doable and we’re here to help.
If your Morehead City business or organization needs a mobile-friendly website design or if you would like details on how to get higher in the search engine rankings, contact Bellagurl. We make marketing that matters!
