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Reaching a Younger Travel Audience Through Visual Search
You may have noticed marketers attempting to figure out how to market to millennials, those born between 1985 and 2000, and it seems that the big international brands are making strides with this segment of our population. Most feel it’s difficult to reach millennials because they’re unplugging from the traditional ways that advertisers have in…
Content: Bellagurl Wins Second Consecutive Summit Award
Some will argue print is a dying marketing platform. In some aspects they’d be correct. However, in businesses highlighting beauty, locations and breathtaking photography, visual marketing – including print – will always be most effective. Such is the case with the Outer Banks Wedding Association’s annual publication, Outer Banks Bride, created and published by Bellagurl. For…
Marketing with Video Increases Your Chances to be Seen
Are you ready to take your business to the next level? Implement successful inbound marketing practices and you’ll be there before you know it. Inbound marketing encompasses video marketing, website development, viral and content marketing, as well as social media and search engine optimization marketing – all of which work together to generate leads and turn fans into…
Inbound Marketing: Moving From Interruptive to Interceptive
How many of you either fast-forward your DVR or change the radio station when a commercial comes on? Our guess is that many of you raised your hands (we’re even guilty of it too). Why are we still marketing to our audiences on mediums that they no longer watch? Instead, shouldn’t marketers entice consumers to tune into…