How Local Search Directories Help People to Find You
How Local Search Directories Help People to Find You
The days of the traditional phonebook have come and gone, but people still need some ways to find your business. Today, people rely on searching the internet, specifically Google, for your information, to identify business locations, details, and ratings. From Google, oftentimes Yelp!, Yellowpages (YP.com), Trip Advisor, and Google Listings are the first pages to…
Blogs and Emails: How Do You Know Your Target Audience
Creating a successful blog or email campaign is about one thing: content. Here are a few tips to help make your emails and blogs reader-friendly and visually appealing, while helping your business’ SEO and rating on Google. Using Plug-In’s and Automated Email Software There are a lot of great marketing monitoring tools to help you…
What You Should Expect When Having an Agency Host Your
One of the most unanticipated, but most important, expenses that businesses will need to plan for is a web hosting cost. While it may seem like an expensive cost when starting up a webpage or switching over a current page, it’s crucial to your business page’s performance, security, backups, and much more. Your webpage is…
Why Price Shouldn’t Be Your Deciding Factor
You know you need to hire a marketing agency. However, is there room in the budget? This is a very common concern for most small businesses with tight budgets, but price doesn’t necessarily determine the best performance. A good advertising agency will work with your budget, no matter how small, to deliver big results and…
How Do You Know When It’s Time for a Website
Your webpage is the most important information source for potential and current customers. On average, according to the Nielson Norman Research Group, users will leave a webpage in 10-20 seconds if the page is not considered interesting or valuable to their online mission. If it’s been 3-5 years (or even less), since you’ve last updated…
Better Safe Than Sorry: SSL Certificates
In a recent study, the FBI found that there are 4,000 ransomware hacking attempts every day. These hacks are particularly alarming to business owners, as some of them are committed against customers visiting ecommerce sites. How can you protect yourself and customers? BG Digital Group has an easy answer: SSL Certificates.What are SSL Certificates? SSL…
Things to Look for When Hiring a Marketing Agency
It is time to hire a marketing agency, and you have no idea where to begin. How do you identify which advertising and marketing agencies are best for you? Sometimes online reviews are simply not enough to measure an agency’s quality. When shopping for the best agency, here are the top items to evaluate. An…
Top Five Reasons It May Be Time to Hire a
While watching your business grow is great, it can be overwhelming. However, a stagnate or declining business is even more stressful, and at some point something must give. Marketing is key for continued growth; therefore, it should be a top priority for our business. However, when production, management, and quality control become overwhelming, often times…
Learn How Digital Marketing Can Help Your Business
Digital marketing is the blanket term used for marketing products or services “digitally” or, in other words, on the internet. It is online marketing that utilizes digital channels such as Google search, Facebook, Instagram, LinkedIn, email and other websites. Because the internet has shifted the way customers now shop for products or services, businesses must…
Bender Apparel’s 4 Components of Successful Digital Marketing
Meeting all the wickets for successful marketing in today’s digital climate can be daunting for a business owner. Thankfully, BG Digital Group is here to help ease the pain and allow businesses to focus on taking care of their customers, which is what they do best. One great example of a business that is using…