Advertising In the Digital Age: Facebook

Advertising In the Digital Age: Facebook

The world of social media can prove to be daunting to most businesses; it’s ever-changing and sometimes confusing. One social media platform that mostly everyone is familiar with, however, is Facebook. The first platform in social media to become multi-generational,...
How Video Marketing Can Increase Engagement

How Video Marketing Can Increase Engagement

According to a new report from Millward Brown, all around the globe, people are spending just as much time watching online videos as they spend watching TV. While it’s no secret that this is common behavior for millennials, the report found that Gen Xers are beginning...
Advertising In the Digital Age: Snapchat

Advertising In the Digital Age: Snapchat

Wish you could successfully advertise your business in a snap? Advertising is an essential piece of any business plan, and in the digital age, there are thousands of methods to advertise. This being said, in the last decade, social media has surged in popularity,...
So What’s the Deal with Facebook Live

So What’s the Deal with Facebook Live

In a time with DVR availability and Netflix subscriptions on the rise, video streaming is far removed from real-time viewing, but one social network has chosen to go against the current and rethink viewing habits. Last summer, Facebook launched its Live feature,...