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Eddy Myers

How Do You Know When It’s Time for a Website Refresh?

By BG Digital Group / August 22, 2017 / Comments Off on How Do You Know When It’s Time for a Website Refresh?

Your webpage is the most important information source for potential and current customers. On average, according to the Nielson Norman Research Group, users will leave a webpage in 10-20 seconds if the page is not considered interesting or valuable to their online mission. If it’s been 3-5 years (or even less), since you’ve last updated…

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SSL

Better Safe Than Sorry: SSL Certificates

By BG Digital Group / August 16, 2017 / Comments Off on Better Safe Than Sorry: SSL Certificates

In a recent study, the FBI found that there are 4,000 ransomware hacking attempts every day. These hacks are particularly alarming to business owners, as some of them are committed against customers visiting ecommerce sites. How can you protect yourself and customers? BG Digital Group has an easy answer: SSL Certificates.What are SSL Certificates?  SSL…

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Blue Ocean Market

Things to Look for When Hiring a Marketing Agency

By BG Digital Group / August 3, 2017 / Comments Off on Things to Look for When Hiring a Marketing Agency

It is time to hire a marketing agency, and you have no idea where to begin. How do you identify which advertising and marketing agencies are best for you? Sometimes online reviews are simply not enough to measure an agency’s quality. When shopping for the best agency, here are the top items to evaluate. An…

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Hire a marketing firm

Top Five Reasons It May Be Time to Hire a Marketing Firm

By BG Digital Group / August 1, 2017 / Comments Off on Top Five Reasons It May Be Time to Hire a Marketing Firm

While watching your business grow is great, it can be overwhelming. However, a stagnate or declining business is even more stressful, and at some point something must give. Marketing is key for continued growth; therefore, it should be a top priority for our business. However, when production, management, and quality control become overwhelming, often times…

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Digital marketing

Learn How Digital Marketing Can Help Your Business

By BG Digital Group / May 22, 2017 / Comments Off on Learn How Digital Marketing Can Help Your Business

Digital marketing is the blanket term used for marketing products or services “digitally” or, in other words, on the internet. It is online marketing that utilizes digital channels such as Google search, Facebook, Instagram, LinkedIn, email and other websites. Because the internet has shifted the way customers now shop for products or services, businesses must…

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Bender Zoo

Bender Apparel’s 4 Components of Successful Digital Marketing

By BG Digital Group / March 30, 2017 / Comments Off on Bender Apparel’s 4 Components of Successful Digital Marketing

Meeting all the wickets for successful marketing in today’s digital climate can be daunting for a business owner. Thankfully, BG Digital Group is here to help ease the pain and allow businesses to focus on taking care of their customers, which is what they do best. One great example of a business that is using…

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Digital Marketing Conference

BG Digital Group Attends Raleigh Digital Marketing Conference

By BG Digital Group / March 1, 2017 / Comments Off on BG Digital Group Attends Raleigh Digital Marketing Conference

Recently, our digital marketing team at BG Digital Group had an exciting opportunity to attend an American Marketing Association event in Raleigh, NC. They say the early bird gets the worm and that rang true as our 5am crew downed copious amount of coffee on the drive to hear Meredith Oliver of Meredith Communications discuss…

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mobile website search ranking

Google Makes Mobile a Priority: How to Maintain Your Search Ranking

By BG Digital Group / November 16, 2016 / Comments Off on Google Makes Mobile a Priority: How to Maintain Your Search Ranking

For years, our industry has seen a push toward mobility. As users rely more heavily on mobile devices, businesses have been urged to create mobile-friendly, responsive websites. Now, in a sense, businesses are being forced to make this change. Google is updating its search algorithm and if you’re interested in having your website rank, you’ll…

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Increasing your SEO

Three Ways to Increase Search Engine Optimization For Your Website

By BG Digital Group / September 7, 2016 / Comments Off on Three Ways to Increase Search Engine Optimization For Your Website

Whether you’re starting completely from scratch or wanting to upgrade, your business’ website should work to attract potential customers and generate sales. You can please the eyes of visitors with strong web design, but in order to get more visitors, it is crucial to implement effective search engine optimization (SEO) techniques. This means your website…

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marketing directors

Why Marketing Directors Still Need an Agency

By BG Digital Group / August 30, 2016 / Comments Off on Why Marketing Directors Still Need an Agency

What areas in your business are hiding behind the word “marketing?” In-house Marketing Directors, may find that their company needs an entire to team to help them execute the marketing and advertising goals. Yet lack the budget to hire extra employees to manage the website, SEO, graphic design, a social media strategy, social media management and…

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