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Social Media Ad Success

Social Media Ad Success: Know The Important Details

By BG Digital Group / March 16, 2018 / Comments Off on Social Media Ad Success: Know The Important Details

Tracking your ad’s performance is one of the most important aspects of an ad campaign. Social media ad campaigns can seem to be very complicated with so many different numbers to examine and translate into success rates. Making the perfect ad can be more difficult than it seems, especially with so many different guidelines and…

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Top Pathways for Social Media and Online Advertising

Top Pathways for Social Media and Online Advertising

By BG Digital Group / February 7, 2018 / Comments Off on Top Pathways for Social Media and Online Advertising

It’s getting more difficult for organizations to reach their desired fans. When social media marketing first began, the idea seemed simple: advertise to possible customers for free. While this is still true to a degree, social media usage has exploded thus limiting the number of posts a business page would display as friends and family…

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website makeover

A Business New Year Resolution to Follow: A Website Makeover

By BG Digital Group / January 17, 2018 / Comments Off on A Business New Year Resolution to Follow: A Website Makeover

Internet marketing opportunities have been growing at faster rates every year, and the importance of your website is higher than ever. Your website is how you tell your business’s story to current and future customers. It should be the one-stop shop for everything that has to do with your business. From finding information, to portraying…

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Rebrand your business

Rebranding 101: When Is It the Right Time to Rebrand Your Business?

By BG Digital Group / January 10, 2018 / Comments Off on Rebranding 101: When Is It the Right Time to Rebrand Your Business?

Rebranding 101: When Is It the Right Time to Rebrand Your Business? There could be many reasons why it’s time for a rebrand of your business, whether it be to reach a new customer following, perhaps your business has outgrown its previous brand, maybe the market is outgrowing your business, or the old imagery of…

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rebranding

5 Tips To Start Your New Year Off in the Right Marketing Direction

By BG Digital Group / January 3, 2018 / Comments Off on 5 Tips To Start Your New Year Off in the Right Marketing Direction

Is your business ready to overhaul its marketing plan? Starting off the New Year by planning a brand-new marketing plan is a great opportunity to rebrand, gain a wider reach, and get more business and more customers. We understand how difficult it can be to start planning your new marketing strategy. There are so many…

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hacking

Hacking: Is Your Website at Risk?

By BG Digital Group / November 29, 2017 / Comments Off on Hacking: Is Your Website at Risk?

Being hacked is pretty common. From large-scale companies to small businesses, everyone remains a target to online hackers devoting their time to stealing information and money from innocent online users every day. Take a look at our SSL Encryption Blog regarding how many hacking attempts go down every day. Hint: it’s a lot. So, how…

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local search

How Local Search Directories Help People to Find You

By BG Digital Group / November 14, 2017 / Comments Off on How Local Search Directories Help People to Find You

The days of the traditional phonebook have come and gone, but people still need some ways to find your business. Today, people rely on searching the internet, specifically Google, for your information, to identify business locations, details, and ratings. From Google, oftentimes Yelp!, Yellowpages (YP.com), Trip Advisor, and Google Listings are the first pages to…

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blog writing

Blogs and Emails: How Do You Know Your Target Audience is Reading?

By BG Digital Group / October 10, 2017 / Comments Off on Blogs and Emails: How Do You Know Your Target Audience is Reading?

Creating a successful blog or email campaign is about one thing:  content. Here are a few tips to help make your emails and blogs reader-friendly and visually appealing, while helping your business’ SEO and rating on Google. Using Plug-In’s and Automated Email Software There are a lot of great marketing monitoring tools to help you…

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web hosting agency

What You Should Expect When Having an Agency Host Your Webpage

By BG Digital Group / August 31, 2017 / Comments Off on What You Should Expect When Having an Agency Host Your Webpage

One of the most unanticipated, but most important, expenses that businesses will need to plan for is a web hosting cost. While it may seem like an expensive cost when starting up a webpage or switching over a current page, it’s crucial to your business page’s performance, security, backups, and much more.  Your webpage is…

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price and budget

Why Price Shouldn’t Be Your Deciding Factor

By BG Digital Group / August 24, 2017 / Comments Off on Why Price Shouldn’t Be Your Deciding Factor

You know you need to hire a marketing agency. However, is there room in the budget? This is a very common concern for most small businesses with tight budgets, but price doesn’t necessarily determine the best performance. A good advertising agency will work with your budget, no matter how small, to deliver big results and…

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