Digital
Citations are websites where you can list your NAP (name, address, and phone) to show more relevance with Google. They help people improve local search results and are a trust factor for search engines. The more places Google sees your listing online the more likely it is to place your business on its maps.…
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If you’re reading this, you’ve likely already heard about AI. It’s everywhere these days and is a hot topic of discussion amongst many professions. But AI has been around a lot longer than we think. A considerable amount of technology we interact daily with has involved AI in various capacities – just think Siri. Now,…
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An email list is a great way to keep top-of-mind awareness of your customers and potential customers right here in eastern North Carolina. Generally, 91% of people check their emails daily. Emails are a low-cost way of staying in front of people who may be interested in using your product/services or could use more of…
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A Google Business profile is a free tool that allows eastern North Carolina businesses and organizations to manage their online presence across Google Search and Google Maps while increasing their ranking. The purpose of a Google Business profile is to help local businesses achieve higher visibility for relevant local searches. Below are some benefits of…
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Writing website content can seem overwhelming yet the worst feeling is taking all that time writing content, which nobody reads. You need something to grab your readers’ attention or all that writing is for naught. You need an exciting, attention getting headline to entice your visitors to read everything! Headlines are one of the most…
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Your website could be pristine, your customers loyal and your social media followers immense. Yet small, subtle mistakes on your website – a main source of marketing – could make a massive difference to your credibility. Credibility is what all business owners need and most will avoid ever putting a dent in it; however, some…
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When someone completes a form on your website, do you have a welcome email sequence in place? If your answer is “no” or “I’ve meant to do that”, then keep reading because we are writing this blog for you. I’m going to explain why every business using email marketing should have a welcome email series…
Read MoreSEO or search engine optimization is necessary to be found on search engines like Google, Bing, Duck Duck Go and more. On-page SEO is the process of optimizing pages on your website for search engines for searches both locally and service related. It’s one of the foundational elements of an SEO campaign. On-page SEO affects…
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Every business wants to build trust with its customers and when people think of businesses doing videos they usually think of commercials for television or social media videos. Those are great ways to reach customers and share a brand message but what about smaller ways that also build trust. While many people think the written…
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