Think of the individuals you follow on social media and the last time they posted about a product. Did you find their post interesting? Maybe you even clicked to check out the product. People tend...
Insights & News
Voice Search in Digital Marketing
You may be seeing more individuals using voice search in daily tasks, but it has also increased in the marketing realm as well. Today, most searches are dominated by voice using digital assistants...
RIP Google Adwords
On July 24th, Google made some changes regarding the branding of their advertising platform in an attempt to simplify their advertising services. Previously, Google offered a service for businesses...
Topic Clusters: The Next Big Thing in SEO
Anyone who is familiar with search engine optimization knows that it is a constantly changing and evolving process. Previously, when we thought of SEO we thought about the importance of keywords....
The Importance of Early Planning for Holiday Campaigns
It’s August and we’re living the beach life here on the Crystal Coast, which means it’s the perfect time to begin planning for your winter holiday campaigns! While it may seem that the holiday...
13 Lucky Tips for Increasing Engagement on Your Social Media Posts
Friday the 13th is here again! Those who are superstitious are being careful to avoid walking under ladders, steering clear of black cats, and keeping a tight grip on their mirrors. Don’t let the...
How Businesses Can Utilize Instagram TV
Instagram has now reached 1 billion users and is the third largest social media platform behind Facebook and YouTube. Recently, CEO Kevin Systrom announced that the popular site would be releasing...
4 Things To Know When Creating A Great E-Mail Campaign
For decades, email has been an easy and convenient way for people, businesses, and organizations to reach out and communicate. Today, the almost 3.8 billion email users access their emails not only...
Simple Tips to Perfecting Your SEO Today
With everything on the online today, it may be hard to create quality, relevant content that stands out. Great search engine optimization, or SEO, can bring more traffic to your website and...
Making Bang for Your Buck With Facebook Ads
Do you have experience running Facebook ads? Most people who are familiar with social media do, usually because of the attractive rates of advertising. After trying a few rounds of advertising, it...