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A buyer’s persona is your organization’s ideal customer. In order to customize your website content and have a successful marketing strategy, it’s important to know who your buyers are. Inbound marketing is centered around the customer: understanding what they want and creating content to fit their needs. So, who are your customers? What are their needs? How do you…
Read MoreA buyer’s journey is an active process that your persona moves through on their way to making a purchasing decision. It is comprised of three stages, the awareness stage, consideration, and the decision stage. Each stage is significant as to how you approach marketing and the content you develop. 70% of the purchasers decision is…
Read MoreAs a marketer we always center our attention around what matters to our customers, and what matters is customer delight. What if you could do this in a way that would convert your visitors into leads? Thanks to inbound marketing, you can! Inbound marketing is a method that allows you to attract, convert, close and delight…
Read MoreAs any marketing agency will tell you, it’s crucial for a business to adapt to the market, implement current marketing trends and have a fresh website! As Bellagurl adds to our focus inbound marketing, which utilizes quality content targeted towards your customers attracting them towards your product or offerings, we are launching a new website showcasing our…
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