Insights & News

Advertising in the Digital Age: Social Commerce

Advertising in the Digital Age: Social Commerce

For many years now, social media has incorporated online shopping. Businesses see these social media sites as the perfect place for commerce. Social media provides a connection to customers, high...

Cheers to North Carolina Craft Beers!

Cheers to North Carolina Craft Beers!

With over 170 breweries and brewpubs making their home in North Carolina, BG Digital Group is no stranger to a quality pint. We’re proud residents of the State of Southern Beer and we’re happy to...

Why Marketing Directors Still Need an Agency

Why Marketing Directors Still Need an Agency

What areas in your business are hiding behind the word “marketing?” In-house Marketing Directors, may find that their company needs an entire to team to help them execute the marketing and...

Google AdWords Updates and How They Affect You

Google AdWords Updates and How They Affect You

As a Google Partner Agency, it is imperative that we stay up to date on all of Google’s updates to search engine marketing, AdWords, and even its analytic reporting processes. On average, Google...

Why You Should Intern with a Small Agency

Why You Should Intern with a Small Agency

Whether you are currently in college, have just graduated, or are interested in expanding your knowledge in a certain field, internships can be incredibly beneficial, and there are many factors to...

Showcase Your Brand’s Personality Online

Showcase Your Brand’s Personality Online

Maintaining social media accounts for your business is relatively simple, but standing out and showing your brand's personality online is a little more complicated. In this day and age, it is easy...

How to Gain Business with Email Marketing

How to Gain Business with Email Marketing

Today, everyone has a smart phone in the palm of their hand at all times.  People are checking their phones and emails all the time whether they’re in line at Chipotle or checking out at the grocery...

Capitalize on Social Media with BG Digital Group

Capitalize on Social Media with BG Digital Group

What’s the best part of social media? It’s free. But that doesn’t mean money isn’t hidden behind the scenes. Today, there are social media experts that can take your business’ social media to the...