Skip to content

BG Digital Group

Posts

Instagram Stories

3 Best Tips For Using Instagram Stories

By BG Digital Group / November 18, 2019 / Comments Off on 3 Best Tips For Using Instagram Stories

If your business has Instagram, you are probably familiar with the Instagram story feature. Instagram stories are not only ridiculously fun and easy to use, but there are great benefits to using them strategically. Instagram stories are the perfect engagement tool. With over 400 million daily users, Instagram stories are the perfect way to help…

Read More
Google Ads tracking

Developing a Google Ads™ Advertising Budget And Tracking Your Results

By BG Digital Group / November 12, 2019 / Comments Off on Developing a Google Ads™ Advertising Budget And Tracking Your Results

Google Ads™ (formerly Google Adwords), is Google’s advertising platform where advertisers auction on certain keywords to have their clickable ads appear on Google’s search engine results page (SERP). This platform is pay-per-click (PPC) based, allowing advertisers to reach people through both Google’s Search and Display Networks. Develop Your Budget Because this is PPC advertising and…

Read More
SEO best practices

Two Simple Tips to Perfecting Your SEO

By BG Digital Group / October 28, 2019 / Comments Off on Two Simple Tips to Perfecting Your SEO

Search Engine Optimization (SEO) is considered the heart and soul of how websites rank in a search engine results page (SERP). Optimizing and perfecting your SEO can dramatically improve your website’s visibility in SERPs. In fact, Google dominates the search engine market by maintaining an almost 90% share of searches. Not to mention the fact…

Read More
Site Audit

Why You Should Be Regularly Auditing Your Web Pages

By Megan Smith / October 21, 2019 / Comments Off on Why You Should Be Regularly Auditing Your Web Pages

Here at BG Digital Group, we are fortunate enough to have our very own NC Website Developer working in house. Sue Ford has been developing websites with us for six and a half years and is awesome at what she does! Looking at this topic from Sue’s point of view with her extensive experience, there…

Read More
Sapphire Staging and Styling

Prepare A Style Guide For Your Marketing And Advertising Team

By BG Digital Group / October 7, 2019 / Comments Off on Prepare A Style Guide For Your Marketing And Advertising Team

From a logo, website, social media marketing, print materials and more, having a cohesive style for your brand is essential to success. By crafting a basic style guide for your business, you’ll be equipping you and your team with the tools they need to properly present your brand to consumers. So, what is a brand…

Read More
Digital marketing campaigns

What To Expect From Digital Marketing Campaigns & Its Results

By BG Digital Group / October 4, 2019 / Comments Off on What To Expect From Digital Marketing Campaigns & Its Results

We get it! Digital marketing can seem intimidating. If you’re not like us and dreaming of quality search engine optimization (SEO), dazzling display ads, engaging social media, and stellar email marketing, it can all make your head dizzy. You’ve probably heard of the benefits but are wondering if it’s worth the time. Will a quality…

Read More
SEO

Tips on Building a Readable Blog Post

By Megan Smith / September 12, 2019 / Comments Off on Tips on Building a Readable Blog Post

Blogging is a resource that a lot of businesses are now utilizing to connect them with their followers. A blog allows you to regularly publish content that is related to your industry. This is why blogging is such a great tool to use alongside social media. A blog is also an easy way to get…

Read More

Local North Carolina Seafood Market Goes Viral With Fun Fishing Video

By BG Digital Group / August 20, 2019 / Comments Off on Local North Carolina Seafood Market Goes Viral With Fun Fishing Video

Consumers and marketers alike are all victims of getting sucked into our phones, tablets, and computers watching enthralling videos for lengths of times we are embarrassed to admit. As social media continues to occupy more and more of people’s time each day and digital marketing evolves, we see trends favoring video. In fact, one-third of…

Read More
2019 Billfish Classic Tournament

Social Media Marketing For Events Can Deliver Positive Results

By BG Digital Group / August 15, 2019 / Comments Off on Social Media Marketing For Events Can Deliver Positive Results

We recently took on a new project with The Billfish Classic to help them with their social media before, during, and after the tournament. The Billfish Classic benefitting the Boys & Girls Clubs of the Coastal Plain’s mission is to provide a world class fishing tournament encouraging youth and family participation in the sport of…

Read More
whitleyptadvoctes.com

Whitley Patient Advocates’ New StoryBrand Messaging and Website

By BG Digital Group / August 8, 2019 / Comments Off on Whitley Patient Advocates’ New StoryBrand Messaging and Website

It’s important when working with new clients to dive in and learn about their products and services and how they could benefit others. It takes time to understand the best way to craft messaging so that potential customers can quickly get what a business does and how they help. That’s why StoryBrand is so awesome.…

Read More