In today’s age of digital searches and instant gratification, an online presence isn’t just a good idea, it’s necessary for success. Yet, surprisingly, a recent study by 1&1 Internet found that up to 40% of small-to-medium sized businesses still don’t have a website. While social media has made it easier to be found, a company without a website isn’t reaching its full potential.
While having a website, combined with social media pages, will help your marketing efforts it’s crucial every business owner knows how to convert those website visitors into paying customers. Today’s consumers have unlimited options at their fingertips and we’re going to tell you the best ways to engage them, educate them and sell them on your product through the latest inbound marketing techniques.
Your website acts as your business storefront and these 25 Website ‘Must Haves’ for Driving Traffic, Leads and Sales will ensure leads become customers starting with how to be found online all the way down to effective content creation and search engine optimization. If you manage a website in the United States and if you are interested in website design in North Carolina, you should download our ebook today.
Having an aesthetically pleasing website is no longer the end game. Now, your inbound marketing strategy must encompass everything from social media marketing to effective calls-to-action, and these components must work cohesively to provide the website visitor with a user-friendly experience that is sure to convert a potential client into a satisfied paying customer.
To learn more about how your business can convert leads while driving traffic and sales to your website through great website design and development, download our ebook today.