10 Things You Can Do to Improve Your SEO Right Now
Search engine optimization (SEO) plays an integral part in where websites rank in Google’s search engine results page (SERP.) Is your website doing everything it can to optimize your SEO? Check out these quick and easy tips for optimizing and perfecting your SEO right now and ensure your website is ranking where it should!
1. Create and maintain Google Business page
Creating a Google Business page gives the consumer easy access to important details about your business. If a potential customer is looking for your hours of operation, address, or phone number, they can quickly see it on your Google Business page.
2. Show engagement with routine updates
Consistency is key when it comes to an online presence. Your audience is more likely to have a greater response and to be more engaged when you show up consistently by updating your website and social media profiles.
3. Link to outside sites in your content
When you link to content on your page that goes to other outside sources, it helps improve your website ranking. Linking outside sources on your page not only helps boost your SEO but also brings in more audience traffic.
4. Include multimedia
Think of your website as a book. When you scroll through and there is a picture or video, it grabs your attention! Consumers expect to be entertained and adding multimedia is a great way to keep the audience engaged with your page longer.
5. Remove broken links
No one likes clicking on a link, only to get the “error” message that the page cannot be found. Removing broken links is one easy way to ensure search engines can index your site correctly and help your page populate higher in search engine results.
6. Simplify your page
Good web design includes simplicity. When your page is too crowded with content, it takes away from what’s really important. Removing unnecessary elements from your website captures the viewer, makes it easier to navigate, and even loads faster.
7. Create a mobile-friendly site
More than ever, viewers are searching on their mobile devices. Ensuring users can easily browse on their mobile devices will increase the likelihood of converting them to customers.
8. Make it easy for people to contact you
Have an easily accessible “contact us” option on your site. Consumers are more likely to reach out when the opportunity is made easy for them.
9. Connect with other sites
Branch out and work with others! Collaborations are a great way to boost your exposure and share your page with different viewers.
10. Make sure your URL is simple and not convoluted
Your URL serves as the gateway to your website! Ensuring that it is simple and easy to remember helps consumers remember and find your page easily. Additionally, including keywords in your URL will help boost your SEO.
As a small business owner, you may find it difficult to keep track of all of this. Don’t worry or get overwhelmed. We’re here to help! BG Digital Group would be delighted to help you improve your SEO. Call us today to implement your winning SEO strategy and click here to learn more about SEO.
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