north carolina digital marketing news
Blogs and Emails: How Do You Know Your Target Audience
Creating a successful blog or email campaign is about one thing: content. Here are a few tips to help make your emails and blogs reader-friendly and visually appealing, while helping your business’ SEO and rating on Google. Using Plug-In’s and Automated Email Software There are a lot of great marketing monitoring tools to help you…
How Do You Know When It’s Time for a Website
Your webpage is the most important information source for potential and current customers. On average, according to the Nielson Norman Research Group, users will leave a webpage in 10-20 seconds if the page is not considered interesting or valuable to their online mission. If it’s been 3-5 years (or even less), since you’ve last updated…
Better Safe Than Sorry: SSL Certificates
In a recent study, the FBI found that there are 4,000 ransomware hacking attempts every day. These hacks are particularly alarming to business owners, as some of them are committed against customers visiting ecommerce sites. How can you protect yourself and customers? BG Digital Group has an easy answer: SSL Certificates.What are SSL Certificates? SSL…
Top Five Reasons It May Be Time to Hire a
While watching your business grow is great, it can be overwhelming. However, a stagnate or declining business is even more stressful, and at some point something must give. Marketing is key for continued growth; therefore, it should be a top priority for our business. However, when production, management, and quality control become overwhelming, often times…
BG Digital Group Supports the Buddy Pelletier Memorial Surfing Competition
Oh, Buddy! It’s time for a surfing competition! Each year the Buddy Pelletier Surfing Foundation holds a longboard memorial classic in remembrance of Buddy Pelletier, a true Southern gentleman who brought style, class, a giving heart, and a competitive spirit to the surfing world. “The Buddy,” a competition open to surfers of all ages and…
3 Rules for Creating Content for Social Media
Are you struggling to make an impact on social media? Did you create a Facebook page because every other business was and now you’re failing to see the benefit of the platform? Are your posts getting lost in the sea of information? By following these three “rules” you can beef up your social media presence…
The Benefits of Full-Service Marketing
Parker Honda of Morehead City, North Carolina, has many things to celebrate and reason to be proud – 70 years of comfortable car buying service, winning the prestigious President’s award for a total of nine years, and experiencing one of their best years in 2016. From website maintenance and email marketing, to social media and…
Learn How Digital Marketing Can Help Your Business
Digital marketing is the blanket term used for marketing products or services “digitally” or, in other words, on the internet. It is online marketing that utilizes digital channels such as Google search, Facebook, Instagram, LinkedIn, email and other websites. Because the internet has shifted the way customers now shop for products or services, businesses must…
BG Digital Group Wins Another Telly Award
It’s award season and BG Digital Group is once again celebrating. We have the honor of accepting one of the 38th Annual Telly Awards! What is the Telly Award? The Telly Awards is the premier award honoring the best in TV and Cable, Digital and Streaming, and Non-Broadcast Production categories. Each year, the Telly Awards…
What We’re Reading, Watching, and Listening To | BG Digital
In this industry, it’s imperative that we always stay on top of ourselves and challenge each other. That’s why we strive to stay constantly taking in information and inspiration, through books, podcasts, and even television and movies, so that we are ever growing and learning in both our personal and professional lives. Here’s what we’ve…
